Book Review: Book Yourself Solid: The Fastest, Easiest and Most Reliable System for Getting More Clients Than You can Handle Even if You Hate Marketing and Selling

2014 Book Goal: 52 (mostly non-fiction)
2014 Books Read: 73 (93% non-fiction)

book yourself solid michael portAs I get close to the end of the year I am noticing a lot of books I have completed by never bothered to review.  This is one.

Book Yourself Solid: The Fastest, Easiest and Most Reliable System for Getting More Clients Than You can Handle Even if You Hate Marketing and Selling by Michael Port has to be the book with the longest subtitle in history.  Talk about fitting in as many keywords as you can.

This is another one of those books that has a lot of rah, rah – but more than that… it has some action steps.  At the end of each chapter throughout the book are exercises.  The idea is that not only are you going to absorb some good rules, but you are going to take action on them right away.

The biggest takeway for me was the idea that I was given my first year in business – be exclusive.  I was told by a client that I wasn’t charging enough and that if I “raised my rates by 10% each year, my business would explode  and the increase in revenue would not only offset the clients a lost, but leave me with customers who respect my services more.”  I did and it has.

Port calls it his ‘velvet rope policy’ in the book but it is the same idea.  Mix the exclusivity with some good old fashioned hustling and you will never be sitting around waiting for the phone to ring.

It is a good book, but I highly recommend the audio version because in text it read pretty dry.

by Chris Doelle

Book Review: The 10X Rule: The Only Difference Between Success and Failure

2014 Book Goal: 52 (mostly non-fiction)
2014 Books Read: 72 (92% non-fiction)

the-10x-rule grant cardoneGrant Cardone’s book,  The 10X Rule: The Only Difference Between Success and Failure is one of those books.  You know the kind… rah, rah, anyone can be rich…. rah, rah, you just have to work etc.  There are times when I really dig those kind of books.  This was one.

It all boils down to a simple rule… if you are willing to work 10 times harder than they guy next to you, you will get 10 times the reward.

Back when I was a teenager learning about the world, this kind of thinking was common.  Unfortunately today, it is rare.  Not only do people do “just enough to get by,” they sometimes don’t do that.  To my way of thinking, that has always been good news to me.

While the competition is having a latte and planning their next weekend getaway, the 10Xers of the world are busting it.

Cardone comes across as a typical rah, rah salesman type but if you can get past that, the lessons hidden in the hype are solid. The biggest lesson has to be “thinking big.”  This is one of my weakest areas so I devour anything I find on the subject.

Overall, this is a good read full of useful information and yes, motivation.

by Chris Doelle

Protein Tastes Bad

Yes, that is my conclusion.  At least when it comes to shakes, supplements etc.  I have tried everything from Muscle Milk (my review in 2009) to today’s test of Jay Robb’s Egg White Protein (Chocolate.)  Color me dense for the fact that it took five years for me to figure it out, but my conclusion is that protein is nasty tasting.  I tried Soy (before I learned it converts directly to estrogen) and Whey powders but never could deal with the taste.

I added Chia seeds to my concoction

I added Chia seeds to my concoction

I don’t want to rip on the Jay Robb mix too much – it isn’t that this one tastes worse than the rest – its just that none of them taste worth a darn.  What made me choose this was that it had no Soy or Whey and I thought perhaps those were the ingredients that made the flavor so bad.  Egg whites are something I eat and love the flavor – surely, this one won’t have that nasty flavor!  Oh well – luckily they were available in single-serving packs so I didn’t invest much.

I think the reason it took me so long to come around to the “protein is nasty” side of the fence is that all my favorite foods are the ones highest in protein.  I was assigning causation to correlation.

Yes, I will continue to intake good amounts of protein, but I will be doing it in the natural way – through beef, sardines, eggs etc. – stuff I like to eat. I will also continue to try to find ways to incorporate Chia seed in my diet.  I think I’m done with protein shake though.

by Chris Doelle

Book Review: The NOW Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play

2014 Book Goal: 52 (mostly non-fiction)
2014 Books Read: 71 (92% non-fiction)

The NOW Habit by Neil FioreWhen I first saw The NOW Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play by Neil Fiore Ph.D., I judged it to be another rah-rah-just-do-it book. What a surprise… that was one of the first things I read in it – just do it doesn’t work. I was intrigued.

The thing I really liked about the book was how Fiore breaks down the psychology behind why we procrastinate. What nobody seems to realize when feeling horrible about not getting things done is that there IS a reward to putting things off – otherwise we wouldn’t do it.

It is a circle of overwhelming demands we put on ourselves – get overwhelmed, feel pressured, fear failure, try harder, work longer, feel resentful, lose motivation, procrastinate. We create problems and situations to prevent us from achieving a goal so that we have excuses for our fear or failure, fear of the unknown or even our fear or success. I know that last one first-hand because I found myself avoiding trying new things because of the success backlash former friends had given me out of jealousy in the past.

This is a book that everyone should read. No, I take that back… reading it is not enough. If ever there was a book that needs to be read and reread over and over again, this is it. Being aware of why we create obstacles to our own success has the chance to be life changing. As G.I. Joe says, “Knowing is half the battle!”

It reminds me of a saying by Zig Ziglar that I love, “Remember that failure is an event, not a person, that yesterday ended last night, and today is your brand new day.”

I was hooked on this book from the first few pages and stayed that way throughout. I recommend it to anyone that feels they are not accomplishing all they should, is feeling depressed about not living up to their personal ambitions or are frustrated by an inability to get everything done.

More so than just a look at why we avoid accomplishing our goals, the NOW Habit doesn’t just talk about the problem but offers real ideas and practices to turn around the LATER habit.

Again, I totally expect this to be just another self-help book but maybe it struck a personal chord but I cannot recommend it enough.

By Chris Doelle

Book Review: As You Wish: Inconceivable Tales from the Making of The Princess Bride

2014 Book Goal: 52 (mostly non-fiction)
2014 Books Read: 70 (91% non-fiction)

I have been looking forward to Cary Elwes’ book, As You Wish: Inconceivable Tales from the Making of The Princess Bride since I first heard it was coming out this year.  Afterall, The Princess Bride is one of my favorite films since it came out in 1987.  It is probably the most quoted movie by my generation and younger and easily mine.

The title led me to believe that I would read about a bunch of “behind-the-scenes” hi-jinx and insight into these lovable characters that are a part of me.  I did.  It included everything from casting and initial meetings to final wraps and all the injuries along the way.

Princess-Bride-movie_572

The most memorable information for me had to be the stories that Elwes included about Andre the Giant.  His character, Fezzik was probably my favorite, “It’s not my fault I’m the biggest and the strongest… I don’t even exercise.”  My favorite line of his was, “Anybody want a peanut?”  (If that doesn’t make you smile, you need to go back and watch it again.”

This was one of the quickest reads I have had in awhile – not because it was short… because it was good.  The personalities behind the characters are every bit as engaging as the ones they played and Cary does a good job of telling.

If you loved The Princess Bride, you will love this book.  It brought back so many great memories and was a very fun read.

by Chris Doelle

Book Review: The Calorie Myth: How to Eat More, Exercise Less, Lose Weight, and Live Better

2014 Book Goal: 52 (mostly non-fiction)
2014 Books Read: 69 (91% non-fiction)

The Calorie Myth: How to Eat More, Exercise Less, Lose Weight, and Live Better by Jonathan Bailor is a pretty dense book. That is to say that it isn’t light and fluffy ie. easy to understand.  You really have to read, think and reflect. At least I did.

It starts by taking everything you have been taught about diet and exercise and tossing it right out the window.  Bailor’s assertion is that the calorie is quite possibly the worst criteria for judging diet or exercise.  It isn’t about he number of calories. Instead, it is the quality of calories that matter.

In addition, Bailor claims one can change their body’s set point again by changing the quality of the food choices.  These changes ‘unclog’ our natural systems and help us to become lean.

I like the emphasis on moving from a carbohydrate laden diet to one rich in protein and vegetables. It all makes sense.

It seems as though the entire diet/weight loss industry is finally getting around to the fact that meat, fat and cheese are not the villains the FDA portrayed them as.  The country had a vested interest in getting us to eat carbohydrates (they are cheap) but it appears the information was there all along.

by Chris Doelle

A fasting we will go…

Okay, by now you know I am not normal – to further prove that, I have started a fast.  As of this writing, it has been 41 hours since I last ate (that was half a bucket of popcorn at the movie theatre.)

Why?

I have a couple of reasons for fasting:

  1. I am working on some issues and want clarity in the associated decisions.  I believe that fasting really opens you up to clarity.  It works in prayer.  It works in deep thought.  There is something about humbling yourself that brings the important things to the forefront.
  2. I wanted to see what it was like to be hungry. I can’t say that I have ever really felt hunger.

Plato fasting

Sure, I have wanted to grab a juicy burger or pop some M&Ms into my mouth in the past – those were cravings… but I have never really experienced hunger.  My recent reading of Unbroken was what got me thinking about a real fast.  To say this book has been influential in my life is an understatement.

In it, I read about Louis Zamperini being stranded in a bullet-hole-riddled life raft for 47 days with only the rain that fell on him to drink and the occasional bird or fish he caught by hand to eat.  After all that, he was starved and sadistically tortured for years in a Japanese prisoner of war camp.  He came out of it stronger and more resilient…  I figure that a few days without food wouldn’t hurt me.

In reading about fasting, I discovered while reading on AllAboutFasting.com that:

True hunger is a sensation in the mouth and throat, similar to thirst, and not a gnawing pain in the stomach. The way it will get your attention is that comes after many days of experiencing no hunger. Seemingly out of the blue, you’ll have an intense desire for food.

I read that it also comes after about three days without food.  After that, the body goes into ketosis.  It is a period of extremely high energy and great clarity.  I am told that there is also absolutely no hunger at that point.  The body turns on “muscle sparing” mode and starts to break down fat as fuel.  It looks as though the lengths a person can go varies greatly, but I should stop when I experience that “true hunger.”

I am not trying to starve myself, but it will be interesting to see what that experience is like.  I now have an occasional quick pain in my stomach, but it passes quickly and there are really no other symptoms… well other than the fact I have lost 7 pounds already.

What are your thoughts?  Have you ever fasted?  How long?  Why? What were the results?

by Chris Doelle

Top Artists for 2014 – According to Chris

Okay, so yesterday I posted the Top Songs for 2014 – According to Chris and will follow-up now with the artists themselves.

  1. johnny-cash-posterJohnny Cash – 87 plays (+10)
  2. Imagine Dragons – 86 plays (NR)
  3. Billy Currington - 82 plays (+11)
  4. Roger Miller – 71 plays (-1)
  5. Zac Brown Band – 67 plays (-1)
  6. P!nk – 60 plays (-4)
  7. Train – 55 plays (-6)
  8. George Strait – 50 plays (+1)
  9. Billy Joel – 48 plays (-3)
  10. Queen – 47 plays (+6)
  11. OneRepublic – 46 plays (NR)
  12. Tom Petty – 44 plays (
  13. Chuck Berry – 42 plays (NR)
  14. Chris Young – 42 plays (NR)
  15. Rod Stewart – 40 plays (NR)
  16. Turnpike Troubadors – 36 plays (+3)
  17. Kenny Chesney – 36 plays (-12)
  18. Bob Dylan – 35 plays (NR)
  19. Jason Aldean – 34 plays (NR)
  20. Avicii – 31 plays (NR)

Interesting facts from 2014:

Train was the top artist in 2012 & 2013, but slid way down to #7 this year.  The winner this year was Johnny Cash who moved up because of a renewed interest in his songs when reading his biography.  Train lost their chance to be my top artists for three straight years despite the fact they released Bulletproof Picasso - it just wasn’t very good. Imagine Dragons made it into the top three with their album.  Pink took a tumble four spots but more importantly her total number of plays dropped by more than 300 this year!

This biggest thing I noticed was that the top spot would only have earned #11 last year.  It wasn’t because I listened less – it was because I spent most of the year listening to audio books rather than music.

2013 Top Artists

2012 Top Artists

Top Songs for 2014 – According to Chris

For the fifth straight year, I am chronicling the songs that I’ve played the most over the past year.  This is NOT a list of the most popular tracks in the world, in America or even in my town.  These are the tracks that I played the most in 2014.

This is the first year since I started reporting plays that neither Train nor P!nk made it into the list.

Let’s start with the most popular individual songs:

  1. imagine-dragons-hrh-542-x-480Demons – Imagine Dragons (21 plays)
  2. Wake Me Up – Avicii (20 plays)
  3. On Top of the World – Imagine Dragons (19 plays)
  4. People are Crazy – Billy Currington (17 plays)
  5. Counting Stars – OneRepublic (17 plays)
  6. Happy – Pharrell Williams (16 plays)
  7. Hurricane – Bob Dylan (15 plays)
  8. Brighter than the Sun – Colbie Callait (14 plays)
  9. Royals – Lorde (14 plays)
  10. Chicken Fried – Zac Brown (13 replays)
  11. Replay – Iyaz (13 plays)
  12. Take a Back Road – Rodney Atkins (13 plays)
  13. Hey, Ho – The Lumineers (13 plays)
  14. Mi Mi Mi – Serebro (13 plays)
  15. 1,2,3,4 – Plain White T’s (12 plays)
  16. She Moves in Her Own Way – The Kooks (12 plays)
  17. Voices – Chris Young (12 plays)
  18. Toes – Zac Brown Band (12 plays)
  19. Choices – Chris Young (12 plays)
  20. Tonight Tonight – Hot Chelle Rae (12 plays)
  21. The Man – Alec Black (12 plays)
  22. Sing – Ed Sheeran (12 plays)
  23. Switchin’ to Glide – The Kings (12 plays)
    Tidbits:

  • The bottom 14 tracks are only separated by one play.
  • For the second year in a row only two songs have had 20 or more plays.
  • Ed Sheeran who topped the last last year managed to slide one in this year too.
  • Last year all the top 20 songs had over 20 plays, this year only two.
  • Chicken Friend – Zac Brown Band has been in the chart for three years in a row.
  • Billy Currington had three songs in the list last year and this year one – all different songs.
  • Although Johnny Cash had more plays than any artist in 2014, none of his songs made it into the top.
  • Train had 0 songs in the list after having 18 in the last two years.
  • 2013 Top Songs
  • 2012 Top Songs
  • 2011 Top Songs
  • 2010 Top Songs

Stellar film

Interstellar looked interesting back when I saw the previews.  The marketing campaign hit shortly thereafter and then I was kinda thinking it might not be that good.  (What can I say, for a marketing guy – I sure get anti-marketing a lot. haha)

interstellar+trailer

When we finally went to see Interstellar, my first impression proved true.  I thought it was a fresh take on space/sci-fi films.  From the matter-of-fact explanation of the current worldwide situation to the journey into space – it was all believable.

Matthew McConaughey has really grown up as an actor.  I’m not talking about his aging… I am talking about his skill.  I find I like him more in each film I see.  The rest of the cast did a great job as well.  Even, Anne Hathaway (I’ve never been a big fan) was superb in the film.  The only thing that really hurt it was when Matt Damon showed up.  Again, he did a fine job in the role, I just wasn’t expecting to see him so his appearance took me out of the story with, “Whoa… that’s Matt Damon.”

I want to watch this one again because there were so many aspects that didn’t fit our typical space film genres and I would love to see all the things I missed.  I have mentioned several times this year that 2014 was weak in terms of movies, but it appears to be finishing strongly.

RATING 9 out of 10 social media, new media titan, chris doelle, fresh media works, http://www.freshmediaworks.comsocial media, new media titan, chris doelle, fresh media works, http://www.freshmediaworks.comsocial media, new media titan, chris doelle, fresh media works, http://www.freshmediaworks.comsocial media, new media titan, chris doelle, fresh media works, http://www.freshmediaworks.comsocial media, new media titan, chris doelle, fresh media works, http://www.freshmediaworks.comsocial media, new media titan, chris doelle, fresh media works, http://www.freshmediaworks.comsocial media, new media titan, chris doelle, fresh media works, http://www.freshmediaworks.comsocial media, new media titan, chris doelle, fresh media works, http://www.freshmediaworks.comsocial media, new media titan, chris doelle, fresh media works, http://www.freshmediaworks.com

by Chris Doelle

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